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Showing posts from August, 2017

Guest Speaker - Mr Anil Bansal

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Today we learned about media by Anil bansal the editor of JAN SATTA !. We learned more about printed media like does printed media tells us fake news? What are the responsibilities of media? How it help us? etc. This talk helped me to know about printed media. it was a knowledgeable talk.So here is a picture Anil bansal and his newspaper.

mass media

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Think about this for a second: whenever you want to hear your favorite song, watch your favorite show, or see the latest current events, where do you go? You more than likely turn on your television, radio, or computer. The source that the majority of the general public uses to get their news and information from is considered mass media. Mass media  means technology that is intended to reach a mass audience. It is the primary means of communication used to reach the vast majority of the general public. The most common platforms for mass media are newspapers, magazines, radio, television, and the Internet. The general public typically relies on the mass media to provide information regarding political issues, social issues, entertainment, and news in pop culture.

printed media

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Print media advertising is a form of advertising that uses physically printed media, such as magazines and newspapers, to reach consumers, business customers and prospects. Advertisers also use digital media, such as banner ads, mobile advertising, and advertising in social media, to reach the same target audiences. The proliferation of digital media has led to a decline in advertising expenditure in traditional print media.  

brodcast media

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Broadcast media is the most expedient means to transmit information immediately to the widest possible audience, although the Internet currently challenges television as the primary source of news. Most people now get their daily news through broadcast, rather than printed, media. Integration of the Internet has increased the pressure on broadcast media groups to deliver high quality information with minimum cost. Improving operations is more important for these groups now than ever before.