printed media

Print media advertising is a form of advertising that uses physically printed media, such as magazines and newspapers, to reach consumers, business customers and prospects. Advertisers also use digital media, such as banner ads, mobile advertising, and advertising in social media, to reach the same target audiences. The proliferation of digital media has led to a decline in advertising expenditure in traditional print media.
 

Comments

Post a Comment

Popular posts from this blog

brodcast media

Image
Broadcast media is the most expedient means to transmit information immediately to the widest possible audience, although the Internet currently challenges television as the primary source of news. Most people now get their daily news through broadcast, rather than printed, media. Integration of the Internet has increased the pressure on broadcast media groups to deliver high quality information with minimum cost. Improving operations is more important for these groups now than ever before.
Read more